Data and Technology

Meridian's R&D team has just finished unveiling Aurum, our in-house targeted donor database. We are currently working on some secret products that will give us and our clients the competitive edge. Here is a sneak peek at a few of them:

Aurum

Aurum (latin for gold) is our first foray into campaign technology. Read more about Aurum in our Fundraising Capabilities section. Aurum spits out money and leads for candidates to chase. 

Vīsus

Visus (latin for sight) will automate ballot access, catch forgeries, and validate signatures. Don't ask how, wait until we show the world. 

War Path

Our strategy for building your path to victory involves advanced algorithms for predicting turnout, prioritizing Election Districts, and layering data with geospatial and demographic information. We visualize using fully interactive maps and walk you through all the numbers. We use machine-learning to run simulations and analyze previous voter behavior based on a mix of both in-house data from operations we run and voter files. 

More is on its way and under wraps. Contact us if you are interested in learning more.